My name is Robert Krastiņš. I look at a project more broadly than just "setting up ads": what a person is searching for, where they land, how clear the offer is, how easy it is to leave an inquiry, whether important actions are being tracked, and whether there are any obstacles between the website, ads and inquiries.
In addition to advertising and Tilda, I can help with tasks that support the system: Google Workspace, Stripe, Calendly, Bokun, ClickUp, Twilio, protection against spam and attacks on forms, connecting third-party services, and other technical or business tasks if they help improve the system’s efficiency.
For my work, I maintain a professional knowledge and solutions base using the Zettelkasten methodology: I save working approaches, templates, mistakes and conclusions about advertising, websites, landing pages and analytics. This helps me find practical solutions faster and not start every project from scratch.
I am certified in Google Ads Search, have been working with advertising, websites and design for about 7 years, hold a bachelor’s degree in business management and am currently studying for a master’s degree in Riga.